Crisis Communications and Public Relations
Crises never show up according to a schedule. They usually strike when we least expect them, but they can threaten a business, a brand and a bottom line, not to mention your reputation. That’s when you need an experienced set of hands to help you assess the situation, identify and measure the threats and help you deliver a clear plan for managing the crisis.
Crisis communications encompasses the full range of communications skills: a realistic threat assessment, knowledge of government reactions and expectations, stakeholder management and communications, media training for key spokespersons, message development, a social media plan and media management.
Our crisis communications services include:
Proactive and reactive message development
Media releases and backgrounders
Media relations and media management plans
Management and execution of product or policy launches
War room operations
Web 2.0 and social media content
Stakeholder management and communications
Internal communication messaging development
Advocacy material design and development
Real time message and media management
Our crisis communications experts have real life experience in managing crises. Through our work in political and corporate war rooms, we’ve learned how to assess the potential damage of difficult situations and develop the strategic plans to turn a negative into a positive.
We know how to anticipate the toughest questions from the media, and also how to prepare the bulletproof response.
For more information on our crisis communications services, contact us directly.